Glow Revenue Boost

We help eCommerce brands drive more sales, increase ROI, and grow faster with data-backed digital marketing strategies tailored for results.

Client:

Novotech inc.

Date:

January 1, 2025

Location:

Dubai, UAE

Service:

UI/UX Design

Project Image

Cart Conversion Surge was a data-driven initiative to boost eCommerce conversions by removing checkout friction through smart strategy, intuitive design, user flow improvements, trust elements, and performance optimization.

Awards

NexWave Honors

BrandVibe Awards

PlusMark Awards

The Challenge

Despite high traffic and strong product interest, the client faced a significant drop-off during the checkout process. Abandoned carts were affecting overall revenue, and user engagement metrics revealed

Our Approach

Despite high traffic and strong product interest, the client faced a significant drop-off during the checkout process. Abandoned carts were affecting overall revenue, and user engagement metrics revealed confusion.

Project Image
  • Conversion Funnel Audit

We began with a deep analysis of user behavior, heatmaps, and analytics to pinpoint exactly where users were leaving the funnel to advane the project for the betterment.

  • UX/UI Optimization

We began with a deep analysis of user behavior, heatmaps, and analytics to pinpoint exactly where users were leaving the funnel to advane the project for the betterment.

  • Conversion Funnel Audit

We began with a deep analysis of user behavior, heatmaps, and analytics to pinpoint exactly where users were leaving the funnel to advane the project for the betterment.

Project Image
Project Image
  • +42% increase in completed checkouts

We began with a deep analysis of user behavior, heatmaps, and analytics to pinpoint exactly where users were leaving the funnel to

  • 25% reduction in cart abandonment rate

We began with a deep analysis of user behavior, heatmaps, and analytics to pinpoint exactly where users were leaving the funnel to

  • 2.8x return on ad spend during the campaign

We began with a deep analysis of user behavior, heatmaps, and analytics to pinpoint exactly where users were leaving the funnel to

Conclusion

Despite high traffic and strong product interest, the client faced a significant drop-off during the checkout process. Abandoned carts were affecting overall revenue, and user engagement metrics revealed